Monday, December 15, 2014

Aston Martin aims to raise money for development of new models, including SUV

 Aston Martin aims to raise money for development of new models, including SUV


Aston Martin DB10

Fundraising to generate $156 $234 million


Two sources close to Aston Martin cited by Automotive News have disclosed the British marque is working on a fundraising plan.




The plan is to issue new shares or bonds and extend their recovery strategy until 2020, representing a three-year increase compared to the original schedule. Aston Martin estimates they will be able to raise $156 - $234 million and the money are going to be used on an SUV as well as luxury sedans and hybrid models.




The same sources are saying Aston Martin will reveal the updated plan in March at the 2015 Geneva Motor Show when they will also announce an annual sales objective of almost 10,000 units, with 75 percent of the models being core sports cars.




Work has already started on a new architecture and we know future Aston Martin models will be powered by AMG engines. In addition, the company's new CEO Andy Palmer has elaborated three vehicle programs as part of a new planning department that will hopefully get AM back into shape as deliveries dropped last year to 4,200 cars, a lot less than the company's peak in 2007 when they sold 7,300 units.


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